San Antonio Housing Market Update – September 2025

Market softening, but smart pricing and presentation still win — and buyers are capturing more leverage

What’s happening in the San Antonio real estate market in September 2025?
While the San Antonio housing market shows signs of cooling, homes that are well‑priced and well‑staged still move. Buyers, meanwhile, are seeing more inventory and more negotiation room — including seller concessions and closing cost help.

Market Snapshot & Trends

Here’s a view of where things stand, based on available data from SABOR, Redfin, Zillow, Realtor.com, and local reporting:

Inventory & Days on Market

• Zillow data for the San Antonio area (through September 2025) shows around 8,346 active listings in the region. (Zillow)
• Homes are taking longer to go under contract: median days to pending was ~46 days as of September 2025, per Zillow. (Zillow)
• Redfin reports that in August 2025, the median days on market in San Antonio was 64 days (vs. 48 days a year earlier). (Redfin)

These rising days on market and growing inventory are early signs of a softening market, especially compared to the frenetic pace of past years.

Pricing & Sales Trends

• Zillow’s September snapshot shows a median home value of about $248,761, representing a ~3.5% year-over-year decline. (Zillow)
• Zillow also lists a median sale price of ~$289,333, with a median list price around $293,000. (Zillow)
• The sale-to-list ratio (i.e. how close homes sell relative to their asking price) was about 0.985 in August 2025. (Zillow)
• On the listing side, Redfin notes that ~38% of new San Antonio listings see a price drop, and ~15% close above list price. (Redfin)
• According to Realtor.com, median listing and sold prices in early 2025 hovered in the $277,000–290,000 range in San Antonio. (Realtor)
• Realtor.com earlier in 2025 showed median listing price ~ $290,000 (down ~2.7% year-over-year) and median sold ~$277,700. (Realtor)

These figures collectively illustrate a market that's retrenching: values are slipping modestly, fewer buyers are aggressively chasing homes, and supply is ratcheting upward.

Statewide Context

• In Texas overall, home prices in August 2025 were down ~0.46% year-over-year, while listings rose ~13.7%. (Redfin)
• Observers across Texas note that 2025 is shaping up as a year of moderation: slower growth, more balance, and greater inventory pressure, especially in markets that overheated previously. (Har.com)

Local Insight from SABOR

• The San Antonio Board of REALTORS® publishes monthly market reports (for example, see their “South Texas Market Report: San Antonio, Uvalde & Bee County”). (sabor.com)

What This Means for Sellers

Yes — homes can still sell. But in this environment, margin for error is slimmer:

1. Price smart from day one.
   In a cooling market, overpriced homes sit and deteriorate. In contrast, well-priced homes can attract attention quickly and generate competitively bid offers even in a slower context.
2. Condition, staging, and presentation are non-negotiable.
   Buyers now have more options. A home that shows well and is move-in ready will stand out. Consider fresh paint, decluttering, curb appeal, and ensuring all systems (HVAC, plumbing, etc.) are in good shape.
3. Expect negotiation on concessions.
   Buyers are more empowered now. It's common to see offers that ask sellers to pick up closing costs, provide repair credits, or offer rate buy-downs, especially when inventory is rising.
4. Be ready to adjust — quickly.
   If your home isn’t generating showings or offers within the first few weeks, don’t wait too long to revisit price or marketing strategy. In a softening market, waiting can cost more than being proactive.
5. Emphasize compelling marketing.
   Leverage high-quality photos, virtual tours, social media, staging, and smart open houses. In more competitive times, the best-marketed homes often command the most attention (and best offers).
6. Use a local expert for guidance.
   A savvy agent familiar with micro-neighborhoods can help you set the right price curve, time adjustments, and structure incentives that attract buyers without undermining your goals.

What This Means for Buyers

From your vantage point, this cooling phase is an opportunity:

• Greater inventory to choose from.
  With more homes on the market, you can be selective and avoid overbidding just to “get something.”
• More negotiating power.
  Sellers are increasingly open to concessions: covering closing costs, offering repair credits, or assisting with interest rate buy-downs.
• Less fear of being edged out.
  In previous years, multiple-offer situations and bidding wars were common. Now, more buyers can play with patience — allowing room to make solid, rather than rushed, offers.
• Risks remain.
  Be sure your financing is solid, your inspection contingency is strong, and you understand local comparables. Even in a soft market, overpaying or absorbing unexpected repair costs can undo the advantage.

Final Thoughts & Strategy for Both Sides

The San Antonio market is indeed shifting. It’s not collapsing — but it’s no longer running on autopilot. For sellers, success still lies in pricing right, presenting impeccably, and being nimble. For buyers, this is a better moment than recent years to lean into negotiation and choice.

If you’re considering listing your home now or shopping for your next one, I’d be happy to help you interpret the latest local MLS numbers, run comparable analyses, and design a tailored strategy — whether you’re selling high or buying smart.